Annie Li Zhang

Science, Environmental, & Health Communication, Digital & Social Media, Strategic Communication

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CSSC Briefs

Welcome to the CSSC Briefs: Communicating the Science of Science Communication

The goal of the CSSC Briefs is to give you a closer look at the evolving landscape of science communication, showing how media influences our grasp of scientific issues and hopefully helping you apply these insights for your own situations.

  • A Partisan Pandemic: How Covid-19 Was Primed for Polarization

    A Partisan Pandemic: How Covid-19 Was Primed for Polarization

  • Behind the Lab Coat: How Scientists’ Self-Disclosure on Twitter Influences Source Perceptions, Tweet Engagement and Scientific Attitudes through Social Presence

    Behind the Lab Coat: How Scientists’ Self-Disclosure on Twitter Influences Source Perceptions, Tweet Engagement and Scientific Attitudes through Social Presence

  • No Laughing Matter: The Effects of Scientists’ Humor Use on Twitter and the Moderating Role of Superiority

    No Laughing Matter: The Effects of Scientists’ Humor Use on Twitter and the Moderating Role of Superiority

  • Performing ‘the scientist,’ credibly and authentically: understanding how scientists manage their self-presentation on social media

    Performing ‘the scientist,’ credibly and authentically: understanding how scientists manage their self-presentation on social media

  • Scientists as Influencers: The Role of Source Identity, Self-Disclosure, and Anti-Intellectualism in Science Communication on Social Media

    Scientists as Influencers: The Role of Source Identity, Self-Disclosure, and Anti-Intellectualism in Science Communication on Social Media

  • The Influence of Flooding Imagery and Party Cues on Perceived Threat, Collective Efficacy, and Intentions for Political Action to Address Climate Change

    The Influence of Flooding Imagery and Party Cues on Perceived Threat, Collective Efficacy, and Intentions for Political Action to Address Climate Change

  • When Scientists Share Their Struggles: How Scientists’ Self Presentation on Social Media Influences Public Perceptions, Support for Science, and Information Seeking Intentions 

    When Scientists Share Their Struggles: How Scientists’ Self Presentation on Social Media Influences Public Perceptions, Support for Science, and Information Seeking Intentions 

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